Distribution of promotional gifts and product sampling marked the success of the event.<\/p>\n\n\n\n
Cep\u00eara, a Brazilian company that produces condiments, preserves, sweets, sauces, and peppers, was present on the coast of S\u00e3o Paulo, in Riviera de S\u00e3o Louren\u00e7o, from December 2023 to February 2024 with its summer campaign "Reinvent your summer with Cep\u00eara," bringing a series of promotional actions to refresh and spice up the hottest season of the year.<\/p>\n\n\n\n
In partnership with select kiosks on Riviera beach, Cep\u00eara offered a unique experience to beachgoers and kiosk owners, distributing exclusive items personalized with its logo, such as parasols, ice cream dispensers, and inflatable sofas. There was also a wide variety of Cep\u00eara products available, including sachets of mustard, ketchup, barbecue sauce, and hot sauce, as well as 3.5kg ketchup containers, garlic sauce, Cep\u00eara mayonnaise, and the American Burger.<\/p>\n\n\n\n
The promotional campaign wasn't limited to the beaches. In a special event held at GPA (Grupo P\u00e3o de A\u00e7\u00facar), consumers could participate in a gamification activity where correctly guessing 7 sequences in the sound and visual game "Genius" guaranteed them an exclusive prize.<\/p>\n\n\n\n
Also at GPA, there was a tasting event for the launch of Cep\u00eara's "On Point, It's Ready!" corn line, held from December 27th to 30th, reinforcing the brand's commitment to providing unique flavors and experiences to its consumers. "With this action, Cep\u00eara reinforces its presence in the retail market and consolidates itself as a brand that is always attentive to trends and the needs of its consumers. It also shows that the famous beach corn can be even more practical using Cep\u00eara's ready-to-eat corn," explains marketing manager Ana Carolina Penteado.<\/p>\n\n\n\n
Compared to the previous month (Nov.\/23), there was a significant increase in sales, representing a month-on-month growth of 305%. In addition, 2,235 product tastings were conducted, highlighting the success of the campaign in promoting the product and boosting sales.<\/p>\n\n\n\n
The new line of ready-to-use products, made from whole, soft grains, which in addition to corn also includes beans, chickpeas, peas, carrots, and lentils, is preservative-free and offers versatility in the kitchen, being usable in various recipes. They are ideal for creating quick and healthy dishes, such as salads, burgers, soups, and even some types of stews. \u201cTherefore, if you are looking for more flavor and healthiness in your meals, with a balanced approach, the 'No Ponto, T\u00e1 Pronto' line from Cep\u00eara is an excellent option, not to mention the sustainability aspect, since its packaging, besides being environmentally friendly, is made from recyclable 100% material,\u2018 adds Ana Carolina.<\/p>","protected":false},"excerpt":{"rendered":"
Distribui\u00e7\u00e3o de brindes e degusta\u00e7\u00e3o de produtos marcaram o sucesso da a\u00e7\u00e3o…<\/p>","protected":false},"author":1,"featured_media":230009,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71],"tags":[],"class_list":["post-130009","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-promocoes"],"yoast_head":"\n